We are proud to be a gold sponsor at this year’s Salesforce Connections and hosting our own breakout session. We can’t wait to join in on all the fun in New York City! We've got great giveaways, awesome content to deliver and a party you won't want to miss! Below we have given a few suggestions for must-see events.
Tuesday June 16th
Inspirational Speaker: Coach Mike Krzyzewski
1pm – 2pm
He has been the Head Coach of the men’s basketball program at Duke University for 34 years, just down the road from Windsor Circle in the beautiful city of Durham, NC. This past college basketball season he became the winningest coach in NCAA – Division I history, and the first Division I men’s basketball coach to reach 1,000 career wins. In addition to his unmatched accomplishments on the court, off the court he has created a family amongst hundreds of men who have come through the Duke men’s basketball program during his tenure as the Head Coach. Make sure you stop by and hear Mike Krzyzewski or “Coach K” as he’s commonly referred to, and hear his story of triumph, leadership and teamwork.
Basics of Killer Content Marketing
4pm – 4:40pm
Content is one of the fastest growing areas in marketing, and an essential part to success in the marketing world. In this session you will be able to take a dive into content marketing and learn how to effectively use content to stay ahead of the game. After this session you will reemerge into the marketing world knowing what topics you should cover, how to measure the value of your efforts, how to maximize the value of each piece of content, and more.
Wednesday June 17th
Retail CLV is the New Black
8:30am – 9:10am
Opens, clicks, even conversions...that’s just not good enough in today’s competitive retail market. Join Windsor Circle CEO and Co-founder Matt Williamson along with Mary Cooney, AVP of eCommerce at L'Oreal, as they give an engaging presentation that will outline the four key phases in the journey to increase Customer Lifetime Value. Walk away from this session with actionable tactics to create a personalized customer experience to increase revenue.
You Talkin’ to Me? How Redbox Personalizes its Emails to 40 Million Subscribers
3:45pm – 4:25pm
Every company wants to ensure each of their customers is given a personalized experience and outstanding customer service. Personalization can be difficult for larger companies who have millions of customers. Redbox, a company specializing in DVD, Blu-ray, and video rentals, has developed a series of personalized emails to give each user a 1:1 customer experience. Stop by this session and hear about Redbox’s experience first-hand from Jennifer Partin, Sr. Manager, Email Marketing for Redbox.
Join Us for Some Whiskey Business: VIP Whiskey Party
Join Windsor Circle at American Whiskey for heavy pours of over 150 American made whiskeys. Located walking distance from the Javits Center, take a break from Connections with bourbon!
Where: American Whiskey
247 W 30th Street, New York, NY
When: Wednesday, June 17
9pm ‘til the whiskey runs out!
RSVP: Check back!
Please RSVP, space is limited!
Thursday June 18th
Connecting Marketing with Sales, Service and Beyond
2pm – 2:40pm
In this session you will learn about all of the innovative ways Salesforce has helped drive every customer’s journey. Hear firsthand from Salesforce’s Karalee Slayton and FleetCor’s Customer Marketing Director Pam Coan, as they share suggestions to help unify overall customer experience. They’ll offer guidance on taking full advantage of connecting with customers, personalizing each user’s experience, and collaborating between sales and marketing.
We hope you have a great time at Salesforce Connections 2015, and don’t hesitate to stop by and see us at the Cloud Expo! If you see green pants…that’s us!