ChannelAdvisor

"Online retailers often offer a $20 sweater to a customer that usually spends $150 or vice versa.  To reduce costs, increase conversion rates and keep customers reading these email promotions in the future, more targeted offers are critical. Windsor Circle now makes this easy for our Premium Webstores customers, which will surely improve their bottom line.”

- Marc Sebes, ChannelAdvisor Webstores Product Manager 

With Windsor Circle, it's now possible to connect your ChannelAdvisor Webstore to any of the top Email Marketing Service Providers. This integration helps you target email marketing campaigns to customers based on their buying habits and preferences.

You can now easily execute on what we call the High Five:

• Abandoned Shopping Cart emails to those who have left items in their cart.
• Replenishment Campaigns reminding customers it's time to refill.
• Product Recommendations suggesting complimentary items.
• Co-op Marketing sponsored by a supplier or manufacturer.
• RFM Segments to Big Spenders, Frequent Buyers, Churning Customers and more.

In addition, you can target customers based on preferred brands they've purchased or product categories they like.  

Windsor Circle does the hard work of pulling this valuable data out of ChannelAdvisor and sending it to your email marketing platform. 93% of retailers want to segment their email subscribers, and thanks to Windsor Circle, now they can.