Startup Community in RTP

DURHAM, NC – Sept 30, 2014 -  Windsor Circle, an industry leader in customer retention software and services, will join 5 other high growth tech companies at host location American Underground in welcoming new talent to Durham for the "Tech Jobs Under the Big Top" career fair, to take place from 5:30 to 8:30 p.m. today, Sept 30th. 

During the unconventional event, interested candidates will have the chance to meet and hear pitches from a number of local tech firms about the marked growth possibilities that the Triangle area’s burgeoning startup economy offers.

The unusual “reverse job fair” is being organized by Big Top Career Fairs, who has previously held six similar events in Durham. Founder Chris Heivly, also managing director of Durham’s The Startup Factory, notes that the flipped aspect is designed to reflect the changing dynamics of the tech job market – and to be fun.

"The job seeker really has the leverage in today’s tech world, not the employer. So our fairs work to draw talent by showing candidates what they’ll get and letting them pick where they’ll go,” Heivly said. “Plus we take away the traditional anxiety of job fairs with a circus-like atmosphere, complete with refreshments, jugglers, and, of course, a tent. It’s a lot of fun."

In addition to a good time, the event is certain to offer job hunters an array of options. The event features 6 thigh growth technology startups are expected to participate in the talent-seeking career fair, including Windsor Circle, Ansible, Automated Insights,, and Sageworks.

Windsor Circle alone is looking to fill more than 10 positions by the end of the year, including Software and Web Developers, Marketing Coordinators, and a Graphic Designer to join their 25 current employees. Windsor Circle Co-Founder and CEO Matt Williamson is eager to bring new team members on board.

“We’re ready to entice the very best in talent. Windsor Circle is a great company offering leading edge technology and a thriving creative and team atmosphere. We’ve grown incredibly in the last six months, and we need bright minds to join us as we continue to succeed,” said Williamson. “This is a really exciting time.”

Both Windsor Circle and American Underground have participated in previous Big Top career fairs, and have been particularly key in bringing investments and jobs to the Triangle area. In just the last six months, Windsor Circle has gained Series B investor funding totaling $5.25 million, and startup teams at American Underground-based campuses have collectively raised nearly $7.5 million and created 122 new positions.

“We see this event as a critical part of our work in fueling the growth of the 150 startups that are a part of the American Underground,” remarked Adam Klein, Chief Strategist at American Underground. “Durham’s rise as the entrepreneurial hub of the South is due in large part to making it easy for talented people to connect with quickly growing startups. Talent is, after all, the greatest currency that startups have.”

Anil Chawla of Archive Social also spoke to the incredible progress of American Underground startups like his company. “Every day, it seems, another milestone is met. Whether it’s new funding, a new idea, or a new employee, local startups continue to grow. We are really making a name for the Triangle area,” he remarked.

In fact, the Triangle Business Journal reported recently on Raleigh-Durham’s swift climb to the top of the nation’s tech job cities, citing American Underground as well as other tech companies for bringing prosperity and innovation to the area, including startups GigaPower and ShareFile. Perhaps American Underground’s greatest success story is that of startup iContact, which sold for $180 million in February 2012.

With so many area tech jobs available, Windsor Circle and other startups participating in the event will have to prove to prospective candidates that they are the right choice. Recent hires Matthew Cox and Polly Flinch provided some insight on Durham’s growing tech scene and the benefits of working for a growing startup like Windsor Circle.

“Windsor Circle is an amazing organization with a hard-working, collaborative, and supportive culture that rewards innovation,” noted Cox, who came to Windsor Circle after working four years as an officer on a naval nuclear sub. “That’s why startups like it at American Underground grow so quickly. I love it here.”

Having relocated after high school and only returned to the area in the last year, Flinch commented on the incredible growth and change she has seen. “Durham is a startup incubator now, with a wealth of ecommerce knowledge and tech businesses, and a lot of untouched potential and new career opportunities,” she stated. “The cost of living is great, too, and the big arts community also attracts people to the area. We hired three new employees in just two weeks last month!”

Windsor Circle’s strong team culture is a big part of its appeal to job seekers, and has helped the company support the area’s flourishing job creation economy. Even the company colors suggest growth, and team members are known for wearing distinctive and memorable green pants to events. The company also promotes and supports fellow local startups whenever possible, and works with community projects like Crayons to Calculators, which provides school supplies for children in need. Such high growth, paired with a supportive and fun team spirit, makes Windsor Circle an ideal example of what the Triangle’s successful startup ecosystem has to offer.

For more information about Durham’s September Big Top tech job career fair, visit

About American Underground: American Underground is a space for entrepreneurs, startups, innovators, and investors, where collaborative teams build companies of the future in industries including digital products, technology, and healthcare. With two locations in Durham and one in Raleigh, members enjoy special amenities, 24/7 access, and a range of additional benefits that come with operating in a high energy, engaging, and supportive co-working sphere.  To learn more about American Underground and local efforts to fuel the Triangle-area startup economy, visit, or contact Chief Strategist Adam Klein at aklein (at)

About Windsor Circle: Windsor Circle's Retention Marketing Platform helps online retailers keep and monetize their existing customers through data-driven, personalized and automated lifecycle marketing programs, connecting e-commerce platforms, email marketing software, and other data sources; analyzing customer purchase history and behavior; and automating customer loyalty, product recommendation, and other segmented email campaigns. To learn more about Windsor Circle’s automated retention marketing software and e-commerce data solutions, visit

For press queries or further information, contact Andrew Pearson, VP of Marketing: press (at)