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CURRENT PRESS RELEASE April 2015 

Windsor Circle to Share Winning Ecommerce Retention Strategies

As a diamond sponsor of the eBay Enterprise 2015 Imagine Commerce Conference, industry-leading retention marketing firm will present client successes during conference session.

DURHAM, NC – April 20, 2015 – Windsor Circle, an award-winning provider of retention marketing automation software and services, is a diamond sponsor of the eBay Enterprise 2015 Imagine Commerce Conference, April 20 to 22 at the Wynn Las Vegas. At the event, Windsor Circle will highlight how to use data-driven email marketing to increase revenue and keep customers. Windsor Circle is also offering several prize giveaways and scheduled demos of their Retention Marketing Platform, Cart Recovery Solution, and Advanced Segment Builder to conference attendees who stop by their lounge.

The Imagine Commerce Conference offers attendees the chance to join learning sessions on topics including managing payments, optimizing innovation, startup success, and more. In addition, Las Vegas visionary Steve Wynn will share his unique insights and approach to reimagining and redefining customer experiences in an address. Other keynote speakers include President Craig Hayman and Senior Vice President Mark Lavelle of eBay Enterprise.

Windsor Circle Vice President of Sales Brad McGinity will host a session on retention marketing strategies at the event, along with eCommerce merchants Mike Shepherd of Griffin Technology and Bethany Ruopp of CaféPress Services. The trio will highlight using Windsor Circle’s 9 Pillars of Retention Automation to maximize revenue and win back customers.

“During the session, we’ll demonstrate how using our Cart Recovery Solution can keep customers coming back and increase ROI,” said McGinity. “We want to show other retailers how they can do the same.”

Windsor Circle will offer giveaways of Wynn Casino chips to attendees who want to learn how they can increase customer retention rates by scheduling a 15-minute demo of the Windsor Circle Retention Automation Platform.

Exclusively for Magento merchants at Imagine Commerce, Windsor Circle is also offering the chance to Roll Away with $5K. They will provide a free trial of Windsor Circle’s Cart Recovery solution until the retailer generates $5,000 of revenue from retention marketing efforts. Attendees who want to take advantage of the special offer can schedule 30 minutes at the event to learn more. Participants who get a demo or sign up for Roll Away with $5K will earn $100 in chips, with a chance to win a $500 chip.

To learn more about Imagine Commerce 2015, visit http://imagine2015.magento.com/.

About eBay Enterprise
eBay Enterprise is a leading global provider of retail-optimized commerce solutions, including the Magento platform, order management, fulfillment, customer care, and marketing solutions. We enable brands and retailers of all sizes to deliver consistent omnichannel experiences across all retail touch points to attract and engage new customers, convert browsers into loyal buyers, and deliver products with speed and quality. With unrivaled flexibility and control, our clients are armed to accelerate sales growth and win with today’s digitally connected consumer. eBay Enterprise is headquartered in King of Prussia, Pa. and has offices in Austin, Barcelona, London, Los Angeles, New York, and Shanghai. eBay Enterprise is an eBay Inc. (Nasdaq: EBAY) company. More information can be found at www.ebayenterprise.com and www.magento.com.

Windsor Circle to Sponsor Demandware XChange Conference

Retention marketing industry leader Windsor Circle is sponsoring this year’s Demandware XChange conference, connecting retailers to explore strategies for success.

DURHAM, NC – April 10, 2015 – Windsor Circle, an award-winning provider of automated retention marketing software and services, is sponsoring the fifth annual Demandware XChange conference April 13 to 15 in Las Vegas. The event strategies and ideas for driving high growth and engagement.
More than 1,200 attendees are expected at Demandware XChange ‘15. The annual, invitation-only event is hosted by Demandware for its clients, partners, employees, and special guests. The agenda includes feature presentations, panel discussions, roundtables, guest speakers, networking forums, and more.


“This is an important conference for the retail community,” said Matt Williamson, CEO and Co-Founder of Windsor Circle. “Keeping today’s consumers engaged and loyal is increasingly challenging, and this event provides a valuable chance to share experiences and insights. We’re proud to be a sponsor.”

As a Demandware LINK Technology Partner, Windsor Circle’s retention marketing software can be integrated with the Demandware Commerce and over a dozen leading email marketing software providers. Windsor Circle’s advanced analytics and segmentation features, along with Demandware’s built-in marketing and product promotion tools, enable retailers to refine and personalize their marketing campaigns.


“Retailers using our Demandware integration can leverage a range of powerful features, like our new Advanced Segment Builder,” said Windsor Circle’s Partner Marketing Manager Caroline Riddle. “We’ve got enterprise-level tools to drive effective, personalized marketing campaigns—making it easier to engage and retain customers.”

Windsor Circle’s Advanced Segment Builder feature simplifies the process of building sophisticated customer segments based on profile data, purchase history, product attributes, and more. Through Windsor Circle’s intuitive interface, retailers using Demandware can then export the actionable data into their email marketing software in order to power more targeted campaigns.

Learn more about Demandware XChange ’15

To learn more about Windsor Circle’s automated retention marketing software and eCommerce data solutions, visit http://www.windsorcircle.com.
About Demandware XChange: Demandware XChange is the annual gathering of Demandware clients, partners, employees, and guests. The conference brings the extended Demandware community together for a dynamic exchange of strategies and ideas for driving innovation and growth in today’s evolving retail marketplace. Attendees will hear thought-provoking speakers, and choose from more than 40 breakout sessions, boot camps, and technical workshops tailored to retailers’ needs. The event also offers networking and social activities.

About Windsor Circle: Windsor Circle's Retention Marketing Platform helps online retailers keep and monetize their existing customers through data-driven, personalized, and automated lifecycle marketing programs that connect eCommerce platforms, email marketing software, and other data sources; analyze customer purchase history and behavior; and automate customer loyalty, product recommendation, and other segmented email campaigns.

For press queries or further information, contact Rosa Fattahi by telephone at (877) 848-4113, or via email at press@windsorcircle.com.

Contact VP of Marketing Andrew Pearson


Current Media Coverage April 2015

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