We'll be exhibiting at the Internet Summit in Raleigh NC in November to showcase our best-in-class big data marketing automation software for eCommerce businesses.
In it's 5th year, the 2014 Internet Summit is the premier digital strategies forum created to educate and promote forward thinking and thought leadership on Digital Marketing topics. This conference attracts key decision makers and digital influencers in a fun and engaging environment.
When: Tuesday, November 11th - Thursday, November 13th 2014
Where: Raleigh Convention Center 500 S Salisbury St Raleigh, NC 27601
Join us for 3 packed days of leading-edge digital media and marketing content, mixed alongside top-flight networking with internet execs, online marketers, entrepreneurs and digital strategists.
Highlights of the Internet Summit 2014 | Full Conference agenda
November 12th 3:40pm – 4:10pm
Using Instrumentation and Data to Improve Sales and Product Funnel
Hypothesis based testing and creating an execution plan to improve your conversion in sales and product funnels for desktop and mobile. Learn how some of the latest tools can help make this much easier!
November 12th 4:30pm – 5:15pm | Joe Payne | Former CEO & Chairman, Eloqua
Spotlight Speaker: How to Talk to Your CEO as a Data Driven CMO
In this informative (and sometimes funny) session, former Eloqua CEO Joe Payne tackles the subject of talking to the CEO. He uses the changing role of marketing and the increasing availability of data in marketing as a backdrop for a topic that can make all of us a little bit nervous — talking to the boss. You will smile; you will nod; and you might even cringe as Joe discuss real-world do’s and don’ts on the subject of CEO communication. He promises at least one practical takeaway for all.
November 13th 9:10am – 9:40am
How to Make Email Awesome in a World That Hates Email
Email is in the midst of a renaissance. Marketers have more resources than ever to drive revenue and build customer relationships through email marketing. Unfortunately, you wouldn’t realize it if you look at most of emails getting sent—and subscribers are starting to pay attention. In the ever-popular quest for “inbox zero,” subscribers have increasingly less patience for the influx of same-old, same-old emails they receive. To help you create awesome emails that stand out in the inbox and boost business, Matt will cover: the latest stats and trends about how people are interacting with email, tactics to make your emails stand out in the inbox, including responsive design, behavioral triggers, video, animated GIFs and more, plus a quick look at where email is headed in 2015 and beyond.
November 13th 2:00pm – 2:30pm | Kellye Wishard | Marketing Director, Resonate
Data-driven marketing has become a new reality. Sure, gut reactions and feel still play an important role, but marketers are increasingly taking lessons from data scientists trying to review an increasing number of statistics. Data and analytics are providing a host of benefits to companies. In this session gain a better understanding of how to reach the consumer, communicate through preferred channels, and provide more relevant offers to create more personalized interactions.
Register to attend the Internet Summit 2014
The 2014 Internet Summit will be held at the Raleigh Convention Center in Downtown Raleigh, North Carolina.
Stay connected with Windsor Circle and the official Internet Summit 2014 hashtag #ISUM14