Top Ten eCommerce Spending Days

According to Comscore, the Top 10 U.S. eCommerce Spending Days in 2011 included 3 Mondays - in the top 3 positions!  Our belief is that holiday shoppers are spending the weekends browsing offers online, and looking at products in the store, and then making their decisions on Mondays.

Top Ten eCommerce Days 2011

Retailers may consider sending product offers before the weekend, and reminders on Monday mornings with a compelling offer to motivate purchase.  Personalizing those offers by relating them to past purchase history, interests, and other behavioral data can improve conversions significantly.

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